The invasion of nonsense
Despite technology giving agencies more time than ever, the most frequent complaint is that there is never enough time.
Agencies have neglected the word 'copywriter'
Adland needs to reclaim the term because it has been cheapened and debased.
The secrets behind making voice sessions work in radio ads
When recording voice sessions, even with royalty, there are some rules to follow to ensure a pitch-perfect performance.
Production companies are being forced to 'fatten up' scripts
There's a crisis in TV production: too much time, energy and money is being spent on writing treatments to flesh out advertising scripts.
Some home truths on the ad industry's 'talent crunch'
Why the current dearth of talent in adland is less a crunch than it is a crisis.
Whatever happened to the charity ad?
Creative director Paul Burke reflects on the decline in charity advertising he says has corresponded with a rise in purpose-led brand ads.
What DJs can teach us about advertising and consumer behaviour
Clubs will be reopening soon and when they do, try getting a side hustle as a DJ. You’ll learn a lot.
We don't need 'creatives', we need copywriters and art directors
People calling themselves 'creative' has led to their work being anything but.
Kind, decent and fun: a tribute to Dave Buchanan
The sad passing of creative director Dave Buchanan, whose career spanned Abbott Mead Vickers BBDO, BMP and TBWA, serves to remind us of the importance of friendship in the ad industry.
This creative reckons account management is the most important department
Account handlers are smart, well-informed sounding boards for any creative idea, Paul Burke argues.
Keep calm and stay tuned
Radio will never lock you down...
Has writing in advertising turned B&AD?
D&AD no longer considers 'writing' its own category...
Bring back the rock star creative
Advertising has always thrived on their talents...
Did adland bosses talk red but vote blue?
Despite its protestations to the contrary, the top of the ad industry may have helped Boris Johnson land his majority.
An ode to Greater London House
Looking back on the historic advertising building...
Angell Sound's demise is a blow to the ad industry's creative heart
Angell Sound, one of London's oldest audio post-production and music production studios, has gone into administration, and there's one trend heavily to blame.
Freelance at 50: a response
A freelance creative responds to Madeleine Morris' piece on what to do if you're made redundant as an older creative.
The UK's most influential radio DJs
Chris Evans' new breakfast show on Virgin Radio is poised to revive the primacy of the DJ. Paul Burke looks back on the most influential ones who came before him.
The best jingles and sonic devices (final part)
Here's the last instalment of the top sounds of advertising
The best jingles and sonic devices (part 4)
Here's the fourth instalment of the top sounds of advertising