Can ‘chief twit’ Elon Musk afford to ride roughshod over brand safety concerns?
Hitting out at Apple and activists for an advertiser exodus at Twitter suggests Musk missed the memo on brands' jumpiness when it comes to environments they consider unsafe.
As Black History Month comes to a close, now it’s time to get real
Over the past four weeks, what have contributors to Campaign made of the industry's progress on race?
Can business and adland put their trust in Truss?
Liz Truss is gunning for growth but there is uncertainty over whether her policies herald unfiltered good news for the advertising industry.
The summer juggle is tough, well done Rapp for trying to help out
The end of the summer holidays may be cause for relief among some working parents. There’s more adland can do to ease this tricky time.
The Social Element's Tamara Littleton on the evolution of social, inclusivity and her pop choir
After founding her agency 20 years ago, the 'social media geek' Tamara Littleton is gunning for growth and dedicated to making her workplace and the wider industry more inclusive.
The anti-Tory ad created by and starring… the Tories
Labour ad lets the Conservative leadership hopefuls do the talking to devastating effect.
Advertising Week acquired by Emerald Holding
All Advertising Week employees, including co-founder and chairman Matt Scheckner, will join the US events company.
R/GA London's NikeSync app wins Entertainment for Sport Grand Prix at Cannes Lions 2022
Across Entertainment, Entertainment for Sport and Entertainment for Music, the UK won one gold, while the US won six.
The ASA is damned if it does and damned if it doesn’t
Ad regulation is a tough job but the ASA is doing well in striking the right balance amid a challenging environment.
The Social Element nabs Virgin marketing leader
Linn Frost joins as managing director.
How Maria McDowell is helping adland’s black women rise up
The Lollipop Mentoring founder tells of being 'in pain' when faced with discrimination in the industry, reveals her ambitions for global expansion and explains the importance of being connected.
The BS, the risks and the opportunity: why marketers should care about Web3
The growth of Web3 offers myriad opportunities for brands to connect with consumers in new ways but there are issues to be ironed out to make it a safe and desirable experience.
As the iron curtain falls again, brands face tough decisions
We’re living through troubled times but advertisers touting themselves as purposeful brands must not punish quality journalism by pulling spend.
Brands, agencies and, yes, prime ministers need to work harder at earning trust
Up there with purpose and credibility as one of the industry's favoured buzzwords of the moment, trust nevertheless remains a slippery, elusive proposition.
Back to the office (again): is it time to 'live with Covid'?
Adland is navigating a return to office life following the lifting of the work from home instruction by the government.
Have advertisers like Unilever ‘lost the plot’ over purpose?
Major shareholder attacked the FMCG giant’s sustainability strategy.
Creativity initiative #SheTakesOver goes global for third edition
Adam & Eve/DDB said the 2022 drive will be the biggest to date.
EE lands a plane from a family home for broadband ad
The film by Saatchi & Saatchi London aims to show the power of EE’s Full Fibre Max broadband.
Agencies can’t ignore their climate-harming clients
How long will agency arguments about helping high-carbon brands make a change hold water not only with consumers but also their own talent?
Review of 2021: the same, only different
The pandemic’s presence was strongly felt once more despite 'Freedom Day' in the UK marking a lifting of many restrictions and the return of major sporting events around the world.