Snap poaches director of creative strategy from Meta
Valentina Culatti will join Snap's EMEA creative strategy and production team next month.
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WPP launches programme to help students boost their digital skills
The agency's Creative Data School aims to build young learners' confidence in data and AI.
Clarks to showcase Afrobeats talent with metaverse concert experience
The shoe brand has partnered Empire Records to launch the immersive campaign.
Snap introduces new ad solutions after fall in Q1 earnings
Louis Vuitton and Warner Bros are the brand’s first partners to run non-skippable ads.
Aldi, Coca-Cola and Sky Christmas ads ranked ‘most effective’ of past three years
System1 Group's latest study identifies the most effective 35 ads of the last three Christmases.
Simply Be celebrates body diversity with brand platform launch
House 337 campaign declares 'everybody deserves fashion that fits'.
Virgin highlights dyslexic achievements with AI-inspired campaign
Produced by FCB Inferno, the campaign features Virgin founder Sir Richard Branson (who is dyslexic).
AnalogFolk offers staff monthly day off during menstruation
The open-source policy aims to increase workplace equity and teach staff about period symptoms.
Lexus online game offers chance to win ‘hoverboard’ NFT
The gamified experience and NFT collection were created by The & Partnership and Coffee & TV.
Rupert Howell wins System1 boardroom tussle after ousting attempt
Both Howell and founder John Kearon will remain in their posts following a shareholder vote.
Pets at Home rebrands with ‘rock opera’ homage to your animals
Nomad and The & Partnership teamed up to create the brand’s new look.
Fans of Dead Island 2 can purchase £8k 'zombie-themed' life insurance
Released as part of the game's launch, the ‘Deathwish’ includes 'afterlife care' and a zombie-themed party for loved ones.
Netflix subscriber satisfaction falls by 9% as other services post growth
Subscribers are looking to save money amid a post-Christmas 'subscription cull'.
Advertisers using news brands see increase in ad effectiveness of 'up to 52%'
Release of research also sees launch of trust calculator tool for agencies
Manchester City launches metaverse coaching 'masterclass'
“Make Your Play” promotes exclusive content from team captain Ilkay Gündogan
Royal Navy to enable applications via AI assistant
Chatbot was developed with Wavemaker.
UK advertising exports jumped 32.5% to £15bn in 2021
There has been a strong rebound from 2020 when advertising exports were valued at £11.7bn.
MullenLowe appoints London-based global creative director
He replaces Alex Okada.
RNIB enlists gamers to show challenge of sight loss
Twitch streams will simulate what gaming looks like to blind or partially sighted players.
Dementia research body creates ‘museum of memories’
Creative videos depicting cherished memories are being preserved in a virtual museum to raise dementia awareness among women.