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Social media News, Articles & Analysis
Read the latest Social media News, Articles & Analysis at Campaignlive UK
TikTok fined £12.7m for children's data and privacy breaches
The UK’s data watchdog said TikTok failed to protect the privacy of 1.4 million children.
Will agency groups continue to outperform tech companies?
Analysts and agency bosses explain why holding groups have had a better year than pure-play tech companies.
WPP snaps up influencer marketing agency Goat
Goat has worked with clients including Dell, Beiersdorf, Meta, Tesco, Uber and Electronic Arts.
Government TikTok ban may have ‘ripple effect’ on brands and creators, warns agency boss
The decision to ban TikTok on devices used by Government officials could ‘spook’ brands and content creators, an influencer agency
Meta announces more layoffs as it rolls back investment in web3 products
Meta will let go of another 10,000 employees till May 2023, marking another round of significant job cuts.
De-influencing represents a sleeping giant our industry needed to wake
But what does it all actually mean?
Snap's Q4 results show uncertainty ahead for its business despite growth
Snap Inc posted a $288m loss for Q4, reversing profits of $23m it made in the previous year, shares tank
Campaign podcast: Online safety and jail | Bupa and AMV BBDO on low-carbon ads | Jingles
Bupa and AMV BBDO leaders explain how they cut 95% of carbon emissions in a global campaign, and social media
YouTube appoints UK and Ireland MD
Alison Lomax fills the role vacated by Ben McOwen Wilson last August.
VaynerMedia recruits ex Twitter agency lead and hires VP of client partnerships
Ed Turner and Sarah Cabey join as VP of media, EMEA and VP of client partnerships, respectively.
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