Technology brands News, Articles & Analysis

Read the latest Technology brands News, Articles & Analysis at Campaignlive UK

Articles: 18968 Results
A dog sitting on a couch
May 04, 2023 by Jamie Rossouw

North America new-biz spotlight: US billings soar as Samsung and others change hands

Independent shops scoop up 40% of briefs.

Google's Shaped by Water exhibit
April 21, 2023 by Imogen Watson

Google creates ‘full-body’ experience to show its design is ‘shaped by water’

The immersive experience takes place during Milan Design Week.

Virtual football players in EA Sports FC
April 20, 2023 by Imogen Watson

Campaign Podcast: EA Sports FC branding | Ben da Costa exit | Latest ads reviewed

Now's outgoing chief creative officer, Ben da Costa, joins Trevor Robinson, executive creative director at Quiet Storm, to discuss recent

US Comcast ad with a black woman in a tech science lab giving the thumbs up
April 20, 2023 by Jamie Rossouw

Global new-biz round-up: L'Oréal and Comcast among accounts worth more than $1bn

Creative billings climb by 59%.

Pictured: Rosie Copland, strategy director at UNIT9
April 18, 2023 by Rosie Copland

Brands must learn how to use AI without hurting others and themselves

It’s crucial to consider real-world context before jumping into digital executions with AI.

A photo of Rania Robinson, president of Wacl and CEO of Quiet Storm
April 17, 2023 by Ben Bold

Wacl campaign accelerates push to smash 50% women CEO ceiling

'The 50%' includes roadmap for ad agencies and case studies on likes of Channel 4, Sky, PepsiCo and Vodafone

The Online Safety Bill campaign
April 14, 2023 by Imogen Watson

EE lobbies government to make Online Safety Bill safer for women

The campaign, part of EE's Hope United initiative, asks the UK government to namecheck women and girls in the Online

Still from Samsung ad
April 13, 2023 by Gurjit Degun

Samsung highlights downsides of flash photography to launch latest phone

Campaign has been created by Mother London.

Samsung "Flash sucks" by Mother London

April 12, 2023, Mother London for Samsung

In a world of questionable flash photography, Samsung is pushing the benefits of its light boost technology.

Image of AI-generated image of human brain
April 11, 2023 by Jon Williams

AI is currently at junior art director level, but it will be the boss one day

Everyone's favourite new toy will be your CCO, quicker than you can say ‘logarithmic growth’.