Online shopping News, Articles & Analysis

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Articles: 1697 Results
A still from Tesco's Eid ad

Tesco's Eid ad: juggling mass appeal and nuance

Campaign spoke to Tesco, BBH and strategists and diversity experts about whether an op ed offering up criticism of the

A picture of a living room filled with toxin-gobbling houseplants for ecommerce site Plant Drop

McCann and Plant Drop promote toxin-busting qualities of houseplants

Agency and client urging third-party retailers to take up free-to-use labelling scheme.

Plant Drop "Smart plants" by McCann London and McCann Health London

April 26, 2023

The benefits of having plants around the house stretch further than making the place look good.

TV presenters Emma Winder and Jorgie Porter

Vinted agrees Channel 4's ‘biggest' multi-platform deal

The secondhand fashion marketplace is sponsoring Hollyoaks and a short-form digital series.

ASOS' official logo

Criteo partners with ASOS to improve targeted advertising

The commerce media company will become ASOS' exclusive advertising partner.

Amazon "Tache" by Wieden & Kennedy London

March 14, 2023, Wieden & Kennedy London for Amazon

A young woman embraces some unwanted facial hair as Amazon aims to show how its Prime membership has various elements.

A woman with unwanted facial hair looks into a mirror

Amazon's Olivia Wilde-directed spot stars woman with unwanted 'tache'

The work has been created by Wieden & Kennedy London and directed by Olivia Wilde.

Pictured: An Ocado delivery truck driving through London

The Trade Desk and Ocado announce new performance partnership

Marketers will be given access to the online supermarket’s first-party data.

A colour photo of VCCP's Stephen Renou

Does digitisation mean the end of stores?

As things start to return to normal following the pandemic, is the shift to online shopping permanent or will in-person

Sainsbury's store signage and various ad stills

Sainsbury's reviews creative account

Agency won the account in 2016.